Mascots unveiled for Hangzhou 2022 Asian Games 杭州亚运会吉祥物发布

2020-04-03 08:31:56 source: Zhejiang News (Zhang Mengyue, Shen Tingyu)


1.png


On April 3, 2020, the mascot of the 19th Asian Games in 2022 in Hangzhou was officially released to the world. 


Hangzhou is a city with an internet gene, and "Intelligent Asian Games" will become the biggest highlight and feature of Hangzhou Asian Games. According to the needs of COVID-19 epidemic prevention and control, and in combination with the characteristics and advantages of the key construction of "Digital Zhejiang" and Hangzhou's building of "The First City of National Digital Economy in China", the mascot release of Hangzhou Asian Games takes the innovative form of online release, dialogue between Hangzhou and Beijing, and linkage of the whole network. Sha Tong, a famous sports program anchor of CCTV, publicity and image ambassador of Hangzhou Asian Games, and Wei Ya, a popular Internet anchor, hosted the event online and witnessed another important milestone in the preparation process of Hangzhou Asian Games with netizens.


Ahmed, President of the Olympic Council of Asia praised the mascot of Hangzhou Asian Games for its vivid image and rich connotation, integrating Chinese culture, Hangzhou characteristics, the Asian Games and the spirit of Asia. The intelligent meaning, which is easy to understand, is unique among the mascots of the past, and promotes the power of our times. He said that the mascot, together with the emblem and the theme slogan, showed the unique charm of the Hangzhou Asian Games. He believed that it would be loved by friends, especially teenagers. He looks forward to the mascot of the Hangzhou Asian Games bringing joy and health to Asia and the world. He believes that we will overcome the pandemics as soon as possible and jointly promote the development of sports in Asia.


In the online release activity, the mascot theme song and dance show was lively and lovely, and the animation promotional film was flexible, which vividly explained the image characteristics and sports vitality of the "Memories of Jiangnan". Han Meilin, chairman of the mascot Review Committee, Zhou Xun, a famous actress, and Qu Chuxiao, a young actor, respectively sent blessing videos for the mascot release. Luo Xuejuan, the publicity image ambassador of Hangzhou Asian Games, and Tangjiasanshao also sang original songs for the release.


"Memories of Jiangnan" comes from the famous sentence of Bai Juyi, a poet of Tang Dynasty. It bears a profound connotation and full of vitality of the times and integrates the historical culture, natural ecology and innovative genes of Hangzhou. Chen Weiqiang, deputy secretary-general of Hangzhou Asian Organizing Committee and Deputy Mayor of Hangzhou said that the mascot of Hangzhou Asian Games goes through time and space, carries a dream, conforms to the characteristics of Hangzhou, and corresponds to the emblem and theme slogan of Hangzhou Asian Games. Congcong, Lianlian, and Chenchen, the three good partners, will serve as messengers to spread the Olympic spirit, peace, and friendship, and send out a cordial invitation to Asia and the world for the Hangzhou Asian Games. 


The mascot is the most prominent and popular image symbol of large-scale events, which is also popular with teenagers. In April 2019, Hangzhou Asian Organizing Committee issued an invitation for mascot design solicitation to the world and received a total of 4633 works from domestic and foreign applicants. The mascots are the most prominent, most popular and popular symbol of the games among young people. In April 2019, the organizing committee of the Asian games of Hangzhou issued a worldwide invitation for mascot design solicitation and received 4,633 entries from home and abroad. After a series of procedures such as public solicitation, evaluation, in-depth modification and Internet review, the "Memories of Jiangnan" designed by Zhang Wen and Yang Yihong, young teachers of China Academy of Fine Arts, stood out as the candidate for the mascot of the Hangzhou Asian Games and was finally approved by the Olympic Council of Asia.


Congcong 


"Congcong" represents the world heritage site of Liangzhu's ancient city with the shape of a robot. Its name comes from the representative cultural relic Jade Cong unearthed at the site of Liangzhu's ancient city. The Jade Zong with exquisite decoration is an important symbol of Liangzhu culture.


Congcong is a demonstration of China's five thousand years of civilization history. The whole body is mainly composed of yellow color from the earth and a symbol of harvest. The pattern of head decoration is taken from the symbol "Taotie pattern" of Liangzhu culture, which means "taking the risk and surpassing oneself".


"Congcong" shows an indomitable entrepreneurial spirit, inspires people's vitality and creates a better life.


Lianlian


"Lianlian" represents the world heritage West Lake in the shape of a robot. Its name comes from the endless green lotus leaves in the West Lake. Lotus leaf is loved by people for its pure, noble and peaceful appearance.


"Lianlian" comes from the depth of the West Lake. It is light and graceful, covered with fresh and natural green. Lotus leaf headdress with Three Pools Mirroring the Moon as the top, Internet as the path, has a very distinctive feature.


"Lianlian" is kind, lively and beautiful. It shows the humanistic spirit of delicacy, harmony, and openness, and conveys the expectation of building a community of shared future for mankind.

 

Chenchen


"Chenchen" represents the world heritage Beijing Hangzhou Grand Canal in the form of a robot. Its name comes from the Gongchen bridge, a landmark building in the Hangzhou section of the Beijing Hangzhou Grand Canal. Gongchen bridge, with a history of more than 400 years, which bears the memories of generations.


"Chenchen" comes from the Grand Canal, swims to the Qiantang River, swims to the world. The whole body is mainly in the blue color of science and technology, the tide of the Qiantang River is rare on the top of the head, and the design of the Gongchen bridge is embedded on the forehead, which gives people infinite imagination.


"Chenchen" is smart, brave, smart, optimistic and enterprising. It shows the spirit of the times and sets up a bridge of hearts for people in Asia and the world.


2020年4月3日,杭州2022年第19届亚运会吉祥物正式向全球发布。


亚组委副主席、浙江省委常委、杭州市委书记周江勇,亚组委副主席、浙江省副省长成岳冲“云启动”吉祥物发布。亚奥理事会主席艾哈迈德·法赫德·萨巴赫亲王发来贺信。


杭州,一座深具互联网基因的城市,“智能亚运”将成为杭州亚运会的最大亮点和特色。根据新冠疫情防控工作需要,并结合浙江省着力建设“数字浙江”,杭州打造“全国数字经济第一城”的特色和优势,杭州亚运会吉祥物发布采取线上发布、杭州与北京双城对话、全网联动的创新形式。央视著名体育节目主持人、杭州亚运会宣传形象大使沙桐和互联网人气女主播薇娅在线主持,与广大网友共同见证杭州亚运会筹办进程中的又一重要里程碑事件。


亚奥理事会主席艾哈迈德亲王为吉祥物发布专程致贺信。他盛赞杭州亚运会吉祥物形象生动、内涵丰富,将中国文化、杭州特色、亚运会和亚洲的精神融为一体,通俗易懂的智能化意蕴在历届吉祥物中独树一帜,弘扬了我们时代的力量。他表示,吉祥物与杭州亚运会会徽、主题口号相呼应,共同展现杭州亚运会的独特魅力,相信一定会受到各界朋友们,特别是青少年的喜爱。他期待杭州亚运会吉祥物为亚洲和世界带来欢乐和健康,相信我们一定能早日战胜疫情,共同推动亚洲体育事业向前发展。


线上发布活动中,吉祥物主题歌舞秀活泼可爱,动画宣传片大气灵动,以一场穿越之旅生动诠释了“江南忆”组合的形象特征和运动活力。吉祥物评审委员会主席韩美林,著名演员周迅,青年演员屈楚萧分别为吉祥物发布送来祝福视频。杭州亚运会宣传形象大使罗雪娟、唐家三少也为发布活动献唱原创歌曲。


“江南忆”出自唐朝诗人白居易的名句“江南忆,最忆是杭州”,承载深厚底蕴和充满时代活力,融合了杭州的历史人文、自然生态和创新基因。杭州亚组委副秘书长、杭州市副市长陈卫强表示,杭州亚运会吉祥物穿越时空,怀揣梦想,抒体育之欢畅,亮文化之灿烂,树经济之标杆,和杭州这座城市的特质相契合,与杭州亚运会会徽、主题口号相呼应。琮琮、莲莲、宸宸这三个亲密无间的好伙伴,将作为传播奥林匹克精神,传递和平与友谊的使者,向亚洲和世界发出“2022,相聚杭州亚运会”的盛情邀约。


吉祥物是大型赛事最显著、最受关注,也是深受青少年喜爱的形象标志。2019年4月,杭州亚组委面向全球发出了吉祥物设计征集的邀约,共收到海内外应征作品4633件。经过公开征集、评审、深化修改、互联网查重、报批等一系列程序,由中国美术学院青年教师张文、杨毅弘设计的“江南忆”脱颖而出,成为杭州亚运会吉祥物候选方案,并最终得到亚奥理事会正式允准。


琮琮


“琮琮”以机器人的造型代表世界遗产良渚古城遗址,名字源于良渚古城遗址出土的代表性文物玉琮。具有精美绝伦纹饰的玉琮是良渚文化的重要标志物,散发着永恒的魅力。

"

“琮琮”实证了中华五千多年文明史,全身以源自大地、象征丰收的黄色为主色调,头部装饰的纹样取自良渚文化的标志性符号“饕餮纹”,意寓“不畏艰险、超越自我”。


“琮琮”坚强刚毅、敦厚善良、体魄强健、热情奔放,展现了不屈不挠的创业精神,鼓舞人们激发生命活力,创造美好生活。



莲莲


“莲莲”以机器人的造型代表世界遗产西湖,名字源于西湖中无穷碧色的接天莲叶。莲叶以其纯洁、高贵、祥和的姿容为人们所喜爱。


“莲莲”从西湖的烟柳画桥、十里荷花深处走来,身姿轻盈、体态优美,全身覆盖清新自然的绿色。莲叶头饰以三潭印月为顶,以互联网为径,特色鲜明。


“莲莲”纯洁善良、活泼可爱、热情好客、美丽动人。展现了精致和谐、大气开放的人文精神,传递着共建人类命运共同体的期许。

 

宸宸


“宸宸”以机器人的造型代表世界遗产京杭大运河,名字源于京杭大运河杭州段的标志性建筑拱宸桥。有着400多年历史的拱宸桥承载着一代又一代人的美好记忆。


“宸宸”从大运河走来,游向钱塘江,游向世界。全身以科技蓝为主色调,头顶举世罕见的钱江潮,额头嵌以拱宸桥的图案,给人以无穷的想象。


“宸宸”机智勇敢、聪慧灵动、乐观向上、积极进取,展现了海纳百川的时代精神,架起了亚洲和世界人民的心灵之桥。


 



 (Executive Editor: Ye Ke)

read more

11846857 Mascots unveiled for Hangzhou 2022 Asian Games 杭州亚运会吉祥物发布 public html

1.png


On April 3, 2020, the mascot of the 19th Asian Games in 2022 in Hangzhou was officially released to the world. 


Hangzhou is a city with an internet gene, and "Intelligent Asian Games" will become the biggest highlight and feature of Hangzhou Asian Games. According to the needs of COVID-19 epidemic prevention and control, and in combination with the characteristics and advantages of the key construction of "Digital Zhejiang" and Hangzhou's building of "The First City of National Digital Economy in China", the mascot release of Hangzhou Asian Games takes the innovative form of online release, dialogue between Hangzhou and Beijing, and linkage of the whole network. Sha Tong, a famous sports program anchor of CCTV, publicity and image ambassador of Hangzhou Asian Games, and Wei Ya, a popular Internet anchor, hosted the event online and witnessed another important milestone in the preparation process of Hangzhou Asian Games with netizens.


Ahmed, President of the Olympic Council of Asia praised the mascot of Hangzhou Asian Games for its vivid image and rich connotation, integrating Chinese culture, Hangzhou characteristics, the Asian Games and the spirit of Asia. The intelligent meaning, which is easy to understand, is unique among the mascots of the past, and promotes the power of our times. He said that the mascot, together with the emblem and the theme slogan, showed the unique charm of the Hangzhou Asian Games. He believed that it would be loved by friends, especially teenagers. He looks forward to the mascot of the Hangzhou Asian Games bringing joy and health to Asia and the world. He believes that we will overcome the pandemics as soon as possible and jointly promote the development of sports in Asia.


In the online release activity, the mascot theme song and dance show was lively and lovely, and the animation promotional film was flexible, which vividly explained the image characteristics and sports vitality of the "Memories of Jiangnan". Han Meilin, chairman of the mascot Review Committee, Zhou Xun, a famous actress, and Qu Chuxiao, a young actor, respectively sent blessing videos for the mascot release. Luo Xuejuan, the publicity image ambassador of Hangzhou Asian Games, and Tangjiasanshao also sang original songs for the release.


"Memories of Jiangnan" comes from the famous sentence of Bai Juyi, a poet of Tang Dynasty. It bears a profound connotation and full of vitality of the times and integrates the historical culture, natural ecology and innovative genes of Hangzhou. Chen Weiqiang, deputy secretary-general of Hangzhou Asian Organizing Committee and Deputy Mayor of Hangzhou said that the mascot of Hangzhou Asian Games goes through time and space, carries a dream, conforms to the characteristics of Hangzhou, and corresponds to the emblem and theme slogan of Hangzhou Asian Games. Congcong, Lianlian, and Chenchen, the three good partners, will serve as messengers to spread the Olympic spirit, peace, and friendship, and send out a cordial invitation to Asia and the world for the Hangzhou Asian Games. 


The mascot is the most prominent and popular image symbol of large-scale events, which is also popular with teenagers. In April 2019, Hangzhou Asian Organizing Committee issued an invitation for mascot design solicitation to the world and received a total of 4633 works from domestic and foreign applicants. The mascots are the most prominent, most popular and popular symbol of the games among young people. In April 2019, the organizing committee of the Asian games of Hangzhou issued a worldwide invitation for mascot design solicitation and received 4,633 entries from home and abroad. After a series of procedures such as public solicitation, evaluation, in-depth modification and Internet review, the "Memories of Jiangnan" designed by Zhang Wen and Yang Yihong, young teachers of China Academy of Fine Arts, stood out as the candidate for the mascot of the Hangzhou Asian Games and was finally approved by the Olympic Council of Asia.


Congcong 


"Congcong" represents the world heritage site of Liangzhu's ancient city with the shape of a robot. Its name comes from the representative cultural relic Jade Cong unearthed at the site of Liangzhu's ancient city. The Jade Zong with exquisite decoration is an important symbol of Liangzhu culture.


Congcong is a demonstration of China's five thousand years of civilization history. The whole body is mainly composed of yellow color from the earth and a symbol of harvest. The pattern of head decoration is taken from the symbol "Taotie pattern" of Liangzhu culture, which means "taking the risk and surpassing oneself".


"Congcong" shows an indomitable entrepreneurial spirit, inspires people's vitality and creates a better life.


Lianlian


"Lianlian" represents the world heritage West Lake in the shape of a robot. Its name comes from the endless green lotus leaves in the West Lake. Lotus leaf is loved by people for its pure, noble and peaceful appearance.


"Lianlian" comes from the depth of the West Lake. It is light and graceful, covered with fresh and natural green. Lotus leaf headdress with Three Pools Mirroring the Moon as the top, Internet as the path, has a very distinctive feature.


"Lianlian" is kind, lively and beautiful. It shows the humanistic spirit of delicacy, harmony, and openness, and conveys the expectation of building a community of shared future for mankind.

 

Chenchen


"Chenchen" represents the world heritage Beijing Hangzhou Grand Canal in the form of a robot. Its name comes from the Gongchen bridge, a landmark building in the Hangzhou section of the Beijing Hangzhou Grand Canal. Gongchen bridge, with a history of more than 400 years, which bears the memories of generations.


"Chenchen" comes from the Grand Canal, swims to the Qiantang River, swims to the world. The whole body is mainly in the blue color of science and technology, the tide of the Qiantang River is rare on the top of the head, and the design of the Gongchen bridge is embedded on the forehead, which gives people infinite imagination.


"Chenchen" is smart, brave, smart, optimistic and enterprising. It shows the spirit of the times and sets up a bridge of hearts for people in Asia and the world.


2020年4月3日,杭州2022年第19届亚运会吉祥物正式向全球发布。


亚组委副主席、浙江省委常委、杭州市委书记周江勇,亚组委副主席、浙江省副省长成岳冲“云启动”吉祥物发布。亚奥理事会主席艾哈迈德·法赫德·萨巴赫亲王发来贺信。


杭州,一座深具互联网基因的城市,“智能亚运”将成为杭州亚运会的最大亮点和特色。根据新冠疫情防控工作需要,并结合浙江省着力建设“数字浙江”,杭州打造“全国数字经济第一城”的特色和优势,杭州亚运会吉祥物发布采取线上发布、杭州与北京双城对话、全网联动的创新形式。央视著名体育节目主持人、杭州亚运会宣传形象大使沙桐和互联网人气女主播薇娅在线主持,与广大网友共同见证杭州亚运会筹办进程中的又一重要里程碑事件。


亚奥理事会主席艾哈迈德亲王为吉祥物发布专程致贺信。他盛赞杭州亚运会吉祥物形象生动、内涵丰富,将中国文化、杭州特色、亚运会和亚洲的精神融为一体,通俗易懂的智能化意蕴在历届吉祥物中独树一帜,弘扬了我们时代的力量。他表示,吉祥物与杭州亚运会会徽、主题口号相呼应,共同展现杭州亚运会的独特魅力,相信一定会受到各界朋友们,特别是青少年的喜爱。他期待杭州亚运会吉祥物为亚洲和世界带来欢乐和健康,相信我们一定能早日战胜疫情,共同推动亚洲体育事业向前发展。


线上发布活动中,吉祥物主题歌舞秀活泼可爱,动画宣传片大气灵动,以一场穿越之旅生动诠释了“江南忆”组合的形象特征和运动活力。吉祥物评审委员会主席韩美林,著名演员周迅,青年演员屈楚萧分别为吉祥物发布送来祝福视频。杭州亚运会宣传形象大使罗雪娟、唐家三少也为发布活动献唱原创歌曲。


“江南忆”出自唐朝诗人白居易的名句“江南忆,最忆是杭州”,承载深厚底蕴和充满时代活力,融合了杭州的历史人文、自然生态和创新基因。杭州亚组委副秘书长、杭州市副市长陈卫强表示,杭州亚运会吉祥物穿越时空,怀揣梦想,抒体育之欢畅,亮文化之灿烂,树经济之标杆,和杭州这座城市的特质相契合,与杭州亚运会会徽、主题口号相呼应。琮琮、莲莲、宸宸这三个亲密无间的好伙伴,将作为传播奥林匹克精神,传递和平与友谊的使者,向亚洲和世界发出“2022,相聚杭州亚运会”的盛情邀约。


吉祥物是大型赛事最显著、最受关注,也是深受青少年喜爱的形象标志。2019年4月,杭州亚组委面向全球发出了吉祥物设计征集的邀约,共收到海内外应征作品4633件。经过公开征集、评审、深化修改、互联网查重、报批等一系列程序,由中国美术学院青年教师张文、杨毅弘设计的“江南忆”脱颖而出,成为杭州亚运会吉祥物候选方案,并最终得到亚奥理事会正式允准。


琮琮


“琮琮”以机器人的造型代表世界遗产良渚古城遗址,名字源于良渚古城遗址出土的代表性文物玉琮。具有精美绝伦纹饰的玉琮是良渚文化的重要标志物,散发着永恒的魅力。

"

“琮琮”实证了中华五千多年文明史,全身以源自大地、象征丰收的黄色为主色调,头部装饰的纹样取自良渚文化的标志性符号“饕餮纹”,意寓“不畏艰险、超越自我”。


“琮琮”坚强刚毅、敦厚善良、体魄强健、热情奔放,展现了不屈不挠的创业精神,鼓舞人们激发生命活力,创造美好生活。



莲莲


“莲莲”以机器人的造型代表世界遗产西湖,名字源于西湖中无穷碧色的接天莲叶。莲叶以其纯洁、高贵、祥和的姿容为人们所喜爱。


“莲莲”从西湖的烟柳画桥、十里荷花深处走来,身姿轻盈、体态优美,全身覆盖清新自然的绿色。莲叶头饰以三潭印月为顶,以互联网为径,特色鲜明。


“莲莲”纯洁善良、活泼可爱、热情好客、美丽动人。展现了精致和谐、大气开放的人文精神,传递着共建人类命运共同体的期许。

 

宸宸


“宸宸”以机器人的造型代表世界遗产京杭大运河,名字源于京杭大运河杭州段的标志性建筑拱宸桥。有着400多年历史的拱宸桥承载着一代又一代人的美好记忆。


“宸宸”从大运河走来,游向钱塘江,游向世界。全身以科技蓝为主色调,头顶举世罕见的钱江潮,额头嵌以拱宸桥的图案,给人以无穷的想象。


“宸宸”机智勇敢、聪慧灵动、乐观向上、积极进取,展现了海纳百川的时代精神,架起了亚洲和世界人民的心灵之桥。


 



 (Executive Editor: Ye Ke)

]]>
Hangzhou;mascot;Asian;Games;world;杭州;released;吉祥物;April;亚运会吉祥物