Customers shop at the Yiwu International Trade Market. [Photo/Tide News]

The Global Premium Products Sourcing Fair was held at the Yiwu International Trade Market in Jinhua, Zhejiang province, on March 26.

The three-day event included over 70 high-quality businesses in District Two of the Yiwu International Trade Market, focusing on smart appliances, home decoration hardware, and new energy products.

By inviting buyers from over 10 countries, the fair aimed to facilitate connections between international buyers and local businesses, fostering precise supply-demand interactions.

Yiwu has seen a surge in foreign traders, with an average of 29,000 active foreign traders daily and over 220,000 visitors to the International Trade Market. Capitalizing on this momentum, it used spring sales with initiatives like the fair to boost foreign trade and market prosperity, setting the stage for future international endeavors.

During the fair, international livestreamers promoted products on TikTok, attracting nearly a thousand viewers within an hour. This approach transcended language barriers, allowing Yiwu's quality goods to reach a global audience.

AI tools were also used to create personalized multilingual product introduction videos for participating merchants, which helped businesses attract new overseas customers and increase their visibility.